Apple has captured 53% of smartphone market, rumors of demise greatly exaggerated

Freddy Kellison-Linn December 21, 2012 22

If recent news is anything to go by, some might think that Apple is receding greatly, on the verge of a collapse. However, according to a new report from Kantar Worldpanel illustrates just the opposite: Apple is doing better than ever, in terms of market share at least. The report suggests that Apple has successfully locked down over half of the smartphone market, at 53%. Android phones, comparatively, only possess 42%  in the US.

Android is still king in Europe, however, with an increase of almost 10% over the past year. In regards to Apple’s success in the US, Worldpanel cites the strong iPhone 5 sales.

The latest smartphone sales data from Kantar Worldpanel ComTech shows Apple has achieved its highest ever share in the US (53.3%) in the latest 12 weeks*, with the iPhone 5 helping to boost sales. In Europe, however, Android retains the highest share with 61% of the market, up from 51.8% a year ago.

Apple has faced a lot of issues recently, including a still ongoing stock selloff with no explanation, bringing their stocks down from 700 in September to just over 500 now. This news may turn that around however.

With the iPhone released first, Android has been playing a game of catch up ever since. Now it seems, the two competitors are evening out, and Apple is coming out on top. This isn’t anything definitive, and it is only one firm, but we could be seeing a large amount of growth from Apple in the near future.

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About the author: Freddy Kellison-Linn View all posts by
Freddy is a writer and co-founder of JailbreakNation. He has been working for the site since late 2010. Freddy also develops and manages iPhone Applications on the App Store, most notably SchoolTool and SchoolTool Pro.

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  • odedo1

    I also love all my Apple devices but I travel all around the world and just a year ago all I could see is iPhones everywhere, now I need to search around me to see an iPhone but android I see all over and I believe it’s all because bad decisions by Apple all year long and not inventing nothing new, blocking jailbreaking also doesn’t help! on the other hand new android inventions are coming out almost every day like powerful android 3G Digital cameras by Samsung as an example, and that’s to bad because I really like my jailbroken 4S and LTE iPad 3. So put it that way ” if I can’t jailbreak it, I just don’t want it! ”
    iPad give away.

  • http://www.facebook.com/Guillermo.M18 Guillermo Moreno

    Ipad 4 !

  • http://www.facebook.com/Vhero Mark Jaffa King Dodd

    If a jailbreak doesnt get found soon though I can see iphones and ipad sales dropping which is ironic as apple doesn’t realize how much sales they get from people who want to jailbreak them for more customization etc.. These people will move on. As for Apple getting stronger how do you come to that conclusion they are dropping control of the market year on year and yet releasing more products every year. This year we saw 3 ipads! and a new iphone and they only just have over 50% control in the US there homeland?

    Apple do better in America because of patriotism the same reason Xbox 360 does better only in the USA and nowhere else. US citizens are pretty adiment on buying US products first unless they really don’t like them.

  • Peter Dakermandji

    iPad Giveaway

  • http://twitter.com/Luke_A_Wright Luke Wright

    no phone company will ever surpass the iphone! ipad giveaway!

  • Oscar Charles Bailon

    iPad giveaway!

  • http://twitter.com/Navin0331 Navinder Singh

    iPad 4 giveaway..

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